FOCUS FOCUS FOCUS
Forget LOCATION LOCATION LOCATION, my best simple tip for developing a successful digital empire is
“FOCUS FOCUS FOCUS”
I was reviewing the subjects I have chosen to highlight in my social media this year and realised that I am drawn to or distracted by some of the latest developments in the digital world.
Yes, I specialise in beginners and helping my clients through the early stages of their digital development.
So why am I confusing matters by getting excited about the latest developments on Canva and Chat GPT?
My specialty is guiding clients through the beginning stages of moving their businesses online, helping them avoid confusion about how to begin, where to begin, and which bits to concentrate on first.
Getting the balance right between the basics and which of the latest tools to use, to begin with, is a challenge simply because it is all changing so quickly.
My attraction to the shiny and new is understandable, the world of digital is exciting and fast-paced. Everyone who is dedicated to their craft gets distracted by the latest innovations.
One of the problems with working digitally is that there are just TOO MANY DISTRACTIONS!
One of the secrets of success online is to FOCUS on what you are doing and avoid distractions.
There are so many options to choose from and the tech is available for an individual to achieve so much on their own if they have the time and the inclination.
The problem for most small business owners is that they have neither the time nor the inclination but are under pressure to achieve staggering levels of digital training and development on top of running their businesses.
If you are suffering from digital overload (it’s a thing) and are finding the distractions getting in the way and consequently losing your FOCUS, then take heart.
To work effectively online as an individual, you need to develop a wide range of new skills:
A skilled writer.
A creative photographer
An innovative videographer
A genius on social media.
A website developer
This list goes on……..
From my experience, digital development takes a great deal of time and effort to achieve results, it is fraught with distractions and takes longer than is widely acknowledged.
If you are in the early stages of your digital journey don’t be put off, although it is distracting and challenging, it is also a wonderful opportunity to develop your passions and business make connections you could never imagine. With the right FOCUS you can become the star of your own show.
As for the distractions, they are not going away, you must add “FOCUS FOCUS FOCUS” to your list of new skills!
Let me help you to develop your FOCUS and avoid the pitfalls of digital distraction.
Call me, of contact me to discuss your digital requirements.