“What is Digital Marketing” It’s a great question.
You may not realise it as a small business owner, but marketing your business online has crept upon us all. Sometimes you don't even realize you're doing it!
If you have a Facebook page for your business...
If your company has an Instagram or Tik Tok account....
If you start a blog about your company...
If you own a website....
If you have a Linkedin profile and post on it......
If you have a Whatsapp or Facebook group for your business......
If you have an email list and send emails to your customers or clients.....
YOU ARE ALREADY ENGAGING IN DIGITAL MARKETING.
Digital marketing is any information about your business, no matter how big or small, that is created and then posted on your phone, laptop/PC, or tablet.
So, before you get too concerned about the next level of digital marketing, such as SEO, SEM, UX, AI, Funnels, advertising, social media marketing, video, podcasting, and all the other more advanced and often specialised areas that also fall under the banner of "digital marketing," remember that if you are communicating about your business through any electronic device, you have already begun.l marketing is the component of marketing t
If you're new to digital marketing and don't know where to start, I specialise in assisting small company owners with getting started when they first go online.
Drop me an email or a message and tell me what you need help with.
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